Based in Dorset this brand was conceived to produce the most robust and durable action watches in the UK. Founders of the Brand Ian Elliott and Alex Brown have an extensive experience in the watch industry over 20 years. Involved in the growth of brand “Animal” they know what an extreme sports person requires in a watch.
The watches themselves come in a variety of options are stylish, durable and tested to their limits to withstand the elements for the active person. They are the watch of choice for Mountain Rescue teams, sailors in a round the world yacht race and the Special Boat Service friends association.